Are you tired of posting content to only a few followers? Do you admire all of the Instagram influencers and want to know what you could be doing to be as successful as them on Instagram?
Instagram is a very popular social media app and has been since its launch over 10 years ago. It now has a reach of over a billion people every single month, and businesses have been using this platform along with growth services like Growthoid to gain Instagram followers quickly. The platform has grown exponentially in the past few years and has even become a place for businesses to market themselves to a larger audience.
Over the years, more and more people have managed to find success on the platform and grow their following incredibly, however, this isn’t an easy task. If this is something that you would like to do, there are steps you need to be following, and tips you need to consider before you get going. Here is everything you need to know about succeeding on Instagram.
Know your audience
First and foremost, the very first, and possibly the most important factor to succeeding on Instagram is knowing your audience. Many people will just post whatever they want, whenever they want in the hopes that an audience will see it. However, being successful on Instagram is more about strategy and having a plan. Knowing your audience is a big part of this plan as it will allow you to build the rest of your social media plan upon this.
Knowing your audience gives you so much more information, specifically, on the kind of content they will enjoy, the times you should be posting to reach them, and more. When finding out who your audience is you need to choose the right demographics for which you want to be targeting, otherwise you will never be able to reach your target market.
Choose a unique aesthetic
Next up we have the aesthetic of your page. Instagram is all about selling a lifestyle, and on top of this, this lifestyle is typically and more glamorous and luxurious lifestyle’s that only shows off the best parts of life. When choosing an aesthetic for your account, it is easy to choose the most basic thing that everyone in your niche is doing, and while this may help you for a little bit, ultimately, you want something unique to you so that you can generate more interest in your account.
If you are just doing what everyone else in your niche is doing, then people might be less likely to follow you. Just ensure that this aesthetic still matches your account and what your audience will enjoy.
Included in your aesthetic are colour palette, font style, picture style, and even your posting style. All of these need to be considered beforehand so that you can have consistency throughout your page.
Start a blog
While this might not be directly on Instagram, something you could consider doing is starting a blog. Not only will you be able to share your Instagram posts to your blog, but your blog can also be shared on the various platforms within Instagram such as Instagram Stories, in addition to your regular posts.
Instagram Stories have become one of the most popular features on the app and by far the most frequented one because it is one of the first things you see as you open the page, as well as the fact that they are fun and easy to watch with little to no effort.
Follow similar accounts
A great way to find success on Instagram is by learning from others. Following other accounts that are similar to yours not only allows for them to notice you and potentially even follow you back, but it also allows you to see what your competition is doing and how you can take inspiration from them.
It is important to note that you should never copy other users but rather take inspiration.
Consider buying followers
Last but not least, while this is not recommended if you are trying to grow your account organically, you could try buying followers. This is an easy process, however, these bots don't engage with your content.
When buying followers, you always want to ensure you are doing it through a reputable site to get value for your money. It is important to remember though, that success on Instagram works based on engagement, and bought followers will not engage with your content, they will just bring your follower count up.